Situation

Our customer’s sales and the marketing team was working in silos and were using different supporting systems for their cross-selling and marketing initiatives leading to increased cost outages and an inability to merge and share data. The customer was also facing trouble with the usage of different applications developed by different teams using different technologies causing inefficient system coordination, consistency and data management.

Approach

Aspire Systems provided a middleware solution introducing a common integration layer to integrate different systems within the organization. The integration layer was built with WSO2 Enterprise Service Bus, WSO2 Identity Server, WSO2 Governance Registry and ActiveMQ.

Impact

  • Unified integration platform to collate data from multiple applications
  • Maximized sales due to real-time inventory availability
  • Improved self-service options like reservations, amenities and check-outs for guest convenience
  • Immediate availability of real-time customer data to the sales and marketing team